Mariska Hargitay, "Love Guru Movie Mantra Tee" 2007 - 2009
		The "Love Guru" tee was created for Emmy award winning actress Mariska Hargitay on the NBC series, Law & Order: Special Victims Unit. The design was worn by American Idol David Cook on the Tonight Show with Jay Leno.
We designed a nurturing online environment for mariska.com with her brand image, logo, character, animation, interactive content & merchandise. Mariska's website had 36,000 unique visitors in the first week, 6 X's pre launch. There were 475,000 more page views in the first week of the launch.